BE THE FIRST TO RECEIVE SPECIAL OFFERS AND HEAR ABOUT EVENTS AT FIRST & MAIN!
We are The Preferred Entertainment Destination of Virginia Tech Athletics.
Welcome to First & Main - your destination for great food, shops, and entertainment in Blacksburg, Virginia. Our convenient location serves Southwest Virginia and beyond.
Featuring several national anchors, restaurants and premium lifestyle brands.
First & Main is your key to fashion, fitness and fun.
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Rocktober Fest at First & Main
Get ready, Hokie Nation! Something BIG is happening at First & Main! Join us on Saturday, October 25th, 2025, from 11 AM to 10 PM for the first-ever First & Main Rocktober Fest.
This all-day festival will feature:
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Live bands and high-energy performances
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Dancing and entertainment throughout the day
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Delicious food and drinks from First & Main’s premier restaurants
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Fun activities for the whole community
Don’t miss out on an unforgettable celebration of music, food, and fun right here at the Preferred Entertainment Destination of Virginia Tech.
Stay tuned for band announcements and more exciting details!
Sporting Events: First & Main is thrilled to bring exclusive merch and ticket giveaways to Virginia Tech’s sporting events. Fans can enjoy the game while scoring big
with awesome prizes. Don't miss your chance to grab some gear at the next game!
Splash Pad: The Splash Pad at First & Main is the perfect spot for kids on sunny days. With vibrant water features and a safe play space, it offers endless fun and cooling relief. Parents can relax nearby while children enjoy splashing around. It's a must-visit for family-friendly
outdoor enjoyment!
